WHO WE ARE
Born on the shores of Lake Como, BRAM ties represent a contemporary reinterpretation of a classic male accessory. The history, tradition, manual techniques and the sense of beauty of the ancient Como textile district are expressed in the careful choice of materials and in the details that are hidden in every BRAM tie. The inspiration instead comes from a multi-cultural world where being matters more than having.
BRAM ties are therefore a distinctive and fun - albeit classic - element for daily use in and out of the office. The awareness of history, the uniqueness of the tie, the pleasure of caressing its materials, the optimism for a more human future are the reasons for choosing BRAM.
CRAFTSMANSHIP
The use of alternative fabrics and the original combination of the various elements leads to the creation of unique and unrepeatable ties, the genesis of an instinct that naturally combines different colors and materials. BRAM ties are therefore linked by hidden details that generate the perfect blend of elegance and independence. Hence, the most classic accessory of the male wardrobe is reinterpreted in an irreverent way in some of its founding elements. The lining is replaced by precious satins, chiffon and lace in the colors and patterns typical of the feminine accessory.
The “passantino” is here interpreted by refined ribbons and trimmings to create the alchemy that blends the rigor of the classic Italian fabric with the sinuosity of silk. The savoir faire of the Como textile tradition is the key element in the creation of this tie: the "scissor" cut of the fabrics, the hemming strictly by hand, the stitching that follows the fabrics in their uniqueness and the colored embroidery that seals it are the essential technical / artistic processes that make this magic achievable.
WHO WE ARE
Born on the shores of Lake Como, BRAM ties represent a contemporary reinterpretation of a classic male accessory. The history, tradition, manual techniques and the sense of beauty of the ancient Como textile district are expressed in the careful choice of materials and in the details that are hidden in every BRAM tie. The inspiration instead comes from a multi-cultural world where being matters more than having.
BRAM ties are therefore a distinctive and fun - albeit classic - element for daily use in and out of the office. The awareness of history, the uniqueness of the tie, the pleasure of caressing its materials, the optimism for a more human future are the reasons for choosing BRAM.
